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Design pricing packages

I’ve designed and developed mobile apps, websites and brand identities for businesses and entrepreneurs for over 3 years. Different clients have different needs. Below are a variety of design pricing packages. They range from web design only, to websites with branding, logo design, and mobile app design for a fuller expression of your brand. Suggested pricing is below. If you need something different, I’m happy to put together a custom proposal.

You can choose to purchase the whole package, or each service separately (for instance if you only need a logo, or branding, you will only pay for what you need.

 

 
 
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starting from

£999
 

Competitor Research
Strategy
Bespoke Website Design
Website Development

Learn More

 
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starting from

£1,299
 
Brand Research
Logo Design
Colour Palette
Typography
Graphic Elements
Brand Style Guide
Social Media Profile
Business Card
Stationery
 
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starting from

£2,499
 
User Research
Competitor Analysis
Stakeholder interviews
Wireframing
UX Design
Concept Validation
Usability Testing
UI Design
Clickable Prototype
Visual Design
 
 

 

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FIND THE RIGHT FIT

3 website packages are available to fit different timelines,
budgets and needs.

 

One day website - £999

 

Fully-branded site - £2,499

 

 E-commerce: £5,599

 
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One day website

INVESTMENT: £999

TIMELINE: ONE DAY!

Your website. One day. Web design can feel daunting, which is why I’ve simplified it down to one single day. This isn’t DIY — it’s 1:1 expert execution that builds your new show-stopping, custom website in less than 24 hours.

THIS IS THE RIGHT FIT IF:
You’ve got a solid handle on your business. You know what you’re doing, and you’re ready to tell other people about it online. You’ll be asked for things like your mission statement, service descriptions, FAQs, biography, and process (just to name a few).

 
 
 

WHAT’S INCLUDED:

+ Guided Discovery

  • Website prep checklist
  • Web planning questionnaire
  • One-on-one planning session

+ Site setup & Build

  • Custom layout and styling for up to 6 pages
    • extra page: £150
  • Responsive testing for mobile
  • One round of revisions
    • extra round of revisions: £75

+ Launch Support

  • Domain connection or setup
  • Basic SEO set-up
  • One week aftercare support
 

Fully branded site

INVESTMENT: £2,499 // SPLIT INTO 3 PAYMENTS

TIMELINE: 4-6 WEEKS

Tackling the hulking idea of your impressive WEB PRESENCE, I systematically break it down into bite-sized steps, and expertly execute it as the pro in your corner. The end result? A website that helps you reach your business goals with every single click.


THIS IS THE RIGHT FIT IF:
You want a site that showcases your services and have beautiful custom design to connect seamlessly with your target audience. You’ll be guided step by step through the process from the beginning stages of planning to executing a user-friendly experience for your visitors.

 
 
 

WHAT’S INCLUDED:

+ Guided Discovery

  • Website prep checklist
  • Web planning questionnaire
  • Advanced content planning and preparation guidance
  • Sitemap + design strategy for each page
  • In-person planning meeting (location dependent)

+ Site setup & Build

  • 2 Homepage mockup designs to choose from
  • Layout and styling of up to 10 pages
    • extra page: £150
  • Three rounds of revisions
    • extra round of revisions: £75
  • Social Media Integration
  • Upload and use of custom fonts
  • Customised icons and graphics
  • Extra coding to stand out from the crowd
  • Testing for mobile-friendly and responsiveness

+ Launch Support

  • Domain connection or set up
  • Set up of email address on your new domain
  • Advanced search engine optimization (SEO)
  • 2 Weeks of free technical support
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E-commerce site

INVESTMENT: STARTS AT £5,599 // SPLIT INTO 3 PAYMENTS

TIMELINE: 6-8 WEEKS

Know how we all judge books by their covers? (Sorry, mom.) We also judge stores by their storefronts. And in 2020, your website’s look, feel + layout carries just as much power and influence as an old school brick and mortar building. If your site isn’t—ahem—quite up to code, you’re missing out on new customers and forfeiting that foot traffic. You’ll make your money back selling on a site that sells for you.


THIS IS THE RIGHT FIT IF:
You need a site that can sell your products on a platform built to grow with you and you want someone to help guide you through the best customer experience possible.

 
 
 

WHAT’S INCLUDED:

+ Guided Discovery

• Website prep checklist
• Web planning questionnaire
• Sitemap + design strategy for each page
• 60 Minute planning & strategy session

+ Site setup & Build

• Premium Shopify theme (up to $200 value)
• Coming Soon page up during production
• 2 Homepage mockup designs to choose from
• Layout and styling of up to 6 additional pages
• Set up of blog and input of up to 3 blog posts
• Input and styling of up to 10 products
• Photo sourcing and up to 10 stock images included
• Shipping integrations available
• E-commerce integration + setup of apps/plugins
• Basic search engine optimization (SEO)
• Testing for mobile-friendly and responsiveness

+ Launch Support

• Domain connection or setup
• Video walkthrough of site backend
• 2 Weeks of free technical support

 

 

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Overview

Choose together or separately.

 

Logo Design - £1,299

 

 Brand Guidelines: £2,399

 
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Logo Design

INVESTMENT: £1,299 // SPLIT INTO 2 PAYMENTS

TIMELINE: 2-4 WEEKS

Your logo is your company’s first impression, so you’ve really got to ask yourself: is it impressive?

As the piece of your branding puzzle you’ll use the most, getting your logo right from the get-go is essential. Because in the end, you need a logo you can put on everything that instantly connects with your audience. 

 

WHAT’S INCLUDED:

+ Guided Discovery

  • In-depth brand questionnaire
  • Client inspiration homework
  • 30 Minute kickoff call

+ Site setup & Build

  • 3 Unique logo concepts to choose from
  • Plus 2 additional layouts for versatility
  • Colour palette development

+ Launch Support

  • Logo Guidelines Booklet
  • All files set up for print + web
 
 
Brand Guidelines

INVESTMENT: £2,399 // SPLIT INTO 2 PAYMENTS

TIMELINE: 4-6 WEEKS

Take a custom logo, add uniquely developed pops of personality, and stir. 

Your brand is so much more than a stunning logo. From personalised patterns to punch up your Facebook page to custom typography and business cards, you’ll be professional (and powerful) from top to bottom line.

 
 
 

WHAT’S INCLUDED:

+ Guided Brand Discovery

  • In-depth brand questionnaire
  • Client inspiration homework
  • 30 Minute kickoff call
  • Mood board collaboration

+ Digital Brand Assets

  • Colour palette development
  • Typography styles
  • Signature patterns
  • Social media profile images
  • Business cards + 3 personalizations
  • Letterhead
  • Envelope
  • T-shirt
  • Notebook
  • Wall Sign

+ Final Files

  • Brand Guidelines Booklet
  • All files set up for print + web
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Ovierview

App design is a very important part of app development of as well as complicated process depending on many factors and criteria. It involves not only creating visual part (UI). It is more about how the app works. So that design process must include management of users, server side logic, customization of user experience, data integration and many other processes. 

Below you can find a brief analysis of the costs of app design

Priced at: £45 per hour

 
 

Simple app - from £2,499

 

Middling complexity app - from £5,399

 

 Complex app - from £8,999

 
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Phases of App Design Process:

  1. Information analysis // 20-40 hours
    - Market Research
    - Competitor Analysis
    - Stakeholder interviews


    Deliverables: use cases, realistic behavioural scenarios, user stories.
    Tools I use: user personas, investigative user studies and interviews, data analysis.

  2. Work on prototype // 19-80 hours
    - Wireframing
    - UX Design
    - Usability Testing
    - Concept Validation

    Deliverables: wireframes of app screens, user flow diagrams, interactive prototypes.
    Tools I use: Sketch, InVision, Principle, Marvel

  3. Create Visual Design // 16-80 hours
    - UI Design
    - Branding
    - App Logo

Deliverables: final product design, including app logo, icons, and screenshots of app stores.
Tools I use: Sketch, Invision, Principle, After Effects.

How much does app design project cost by project complexity?

  1. Simple app // 55 - 120 hours
    (£2,499 at £45 hourly rate)
    - one platform
    - standard UI components

  2. Middling complexity app // 120 - 200 hours
    (£5,400 at £45 hourly rate)
    - additional screens
    - complex interactions
    - different content types

  3. Complex app // from 200 hours
    (£9,000 at £45 hourly rate)
    - two or more platforms
    - a variety of features